Speakers & Agenda


10:00-10:30

Check In & Coffee

10:30-10:35

Welcome

Dree Ziegler, Director of Marketing, Human Element
Details
10:35-10:55

The eCommerce Ecosystem

Ben Lorenz, Managing Partner, Human Element
Details
11:00-11:25

Solving Problems inside the Box

Leigh Edwards, Controller, Litter-Robot.com
Details
11:30-12:00

Navigating the Amazon Maze

Michael Layne, VP of eCommerce, YouTheFan
Details
12:00-12:30

Lunch

Lunch is included in registration of the conference and will be provided by Caucus Club Catering. Offerings will be presented buffet-style and will include tossed green salad with a chef’s vinaigrette and ranch, rolls and butter, penne with marinara (vegetarian), marinated and grilled chicken breast with lemon and rosemary, meatballs and gravy, sautéed zucchini, yellow squash and roasted red peppers, as well as cookies and brownies.
12:30-12:55

AB Testing & Conversion Optimization

Sabra Bander, Optimization Specialist, Human Element
Details
1:00-1:55

Interactive Marketing Roundtable

Dennis Kopitz, Director of Ecommerce, Shinola
Aimee Hillebrand,E-Commerce & Online Marketing Manager, Roush Performance
Scott Morrow, Director of E-Commerce, Carl’s Golfland
Sam Hettinger, IT Manager, TITLE Boxing
Details
2:00-2:45

The Road to Magento 2

Justin Morrow, Sr. Solutions Consultant, Magento
Details
2:45-3:00

Break

3:00-3:25

Cloud Hosting is Here

Jerry Eadeh, VP of Channel Sales, Nexcess
Details
3:30-4:15

Artificial Intelligence Marketing

Vanessa Pereira, Account Executive, Emarsys
Joe Nicholas, Director of Channel Sales North America, Emarsys
Details
4:20-4:50

Getting It Done: Next Steps with Your Vendors

Andrea Evans, Director of Project Management, Human Element
Paul Briscoe, Director of Development, Human Element
Details
4:50-5:00

Closing Remarks

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